Nike Website Analysis - 2144 Words

Nike Website Analysis Nike and its products Nike is a US based Multinational Corporation popular for designing, developing and global marketing and selling of accessories, apparels, equipment and apparel. The corporation has its main headquarters located in Beaverton, Oregon in Portland. It is the leading manufacturer of equipment of sports and supply of athletic shoes. Their revenues total up to about US$24. 1 billion in the financial year 2012. During this time, the company employed more than 40,000 persons internationally. This brand is the most valuable in the industry of sports business as it is estimated to value at $10.7 billion (Lamb, Hair, McDaniel, 2012). Nike is a manufacturer of a variety of equipment for sports. The first ever products that they manufactured were track shoes for running. Currently they have also ventured into making base layers, shorts, and jerseys, shoes and so on for different sports including cricket, basketball, lacrosse, association football, tennis, ice hockey, baseball, and track and field (Nike Store, (n.d)). Nike Corporation was the first to release the Nike Air Max in the year 1987. Their recent brands include Nike SB shoes, and Nike NYS, Nike 6.0. The most recent released is the Air Zoom Yorker. The design of this sportswear if compared to other manufacturers is 30% lighter. In 2008, Air Jordan XX3 was introduced by Nike Inc. This basketball shoe was designed based on the environmental factors (Singh, 2008). Nike sells aShow MoreRelatedNike Plc1183 Words   |  5 PagesNIKE, INC COMPANY PROFILE Nike, Inc. is the biggest producer of athletic apparel and footwear global by sales. Headquartered in One Bowerman Drive, Beaverton, USA, the company sells products through 346 retail outlets across and 343 stores outside the US with famous brands such as Nike, Converse and Umbro over 170 countries. It is employing 34,400 workers and has been being competed strongly by Adidas and Puma (Nike company website, 2010). ok For the last five years, Nike’s revenue increased steadilyRead MoreNike Rhectorical Essay1029 Words   |  5 PagesENGL 202D 9/10/14 Nike Americans everyday procrastinate on goals and achievements, wishing of getting out and obtaining their personal ambitions. Although everyone wishes to be the best, success relieves on the drive the athlete has inside. Imagine a shoe that can increase that motivational drive. The Nike text creates a conceptual situation that any Nike products can make you perform better. Nike is one of America’s top sportswear brand that bring tons of Rhetorical Analysis with their advertisementRead MoreNike Swot Analysis1214 Words   |  5 PagesSWOT analysis: Nike Introduction Like most companies, Nike has corporate strengths and weaknesses. However, in the 50 years that Nike has been in business, it has weathered most challenges. From its maverick days as an upstart sports shoe brand being sold out of the back of the trunk of its owners’ cars at track meets, through the 80s and 90s when it lavished multi-million dollar endorsement deals on sports icons. Following is a SWOT (strength, weakness, opportunity and threat) analysis ofRead MoreNike Max Sight Contact Lenses Essay example727 Words   |  3 PagesNike Maxsight Contact Lenses Descriptive Research Design Designed for athletic individuals in need of vision correction, Nike’s Maxsight contact lenses were developed through a partnership with Bausch and Lomb. The new lenses are available in grey-green or amber colors, depending on the primary sport of choice. Offering distortion-free optics by reducing glare and boosting contrast help Nike athletes â€Å"See Sport Better.† In addition, the Maxsight lenses filter over 90% of harmful blue lightRead MoreNike Marketing Plan Essay1675 Words   |  7 Pagesendeavors to recommend a viable marketing plan for the footwear giant, Nike. The plan has been adequately substantiated with thorough research on different factors affecting the firm along with various ways of addressing future challenges. This research paper highlights that Nike is confronted with multifarious issues which need to be negotiated amicably. Result of the study concludes that there is still a world waiting for the Nike to be exploited, outsmarting its compet itors employing its innovativeRead MoreProject Proposal : Nike Inc.1354 Words   |  6 PagesInception Nike, Inc. is a corporation that specializes in the design, development, manufacturing, marketing, and sales of footwear. Nike, Inc. was founded by Bill Bowerman and Phil Knight. The current Chief Executive Officer (CEO) is Mark Parker. The company headquarters is in Beaverton, Oregon. The company headquarters will be expanding soon and will contain two additional floors. Currently, there are twenty employees and four out of the twenty employees handle the IT part of the corporation. Nike operatesRead MoreMarketing Strategy Of Nike s Success895 Words   |  4 PagesNike is one of the most recognizable brands in the world. It is not only renown for its high quality athletic apparel but it is also known as one of the best manufacturers and designers for sporty fashion for both the gym and the streets. Nike is among the sole companies that took note that, â€Å"Americans are wearing yoga pants, running gear and basketball shoes not just to-and-from the gym, but also around town.† (Fortune). Active wear is suddenly chic. They noticed that Americans find that athleticRead MoreStrategic/Operational Planning (Nike) Essay696 Words   |  3 Pages Nike: Strategic Operational Planning Albert Dwayne Johnson Jr. University of Phoenix Nike: Strategic Operational Planning: When people think Nike, the first thing that comes to mind is a swoosh. The iconic symbol of the clothing brand can be seen as a way of life in sports clothing, stylish clothing and pop culture. Nike is a highly successful company, with all competitors, like Addidas or Converse, constantly working toward being on the same plane as Nike. TheRead MoreIndustry And Distribution Of Nike1412 Words   |  6 PagesIndustry and Distribution Analysis The sportswear industry is dominated by Nike and Adidas, which together hold around eighty three percent of the industry’s market share in revenue (Biddnessetc). Since both have such a high demand of customers they have created multiple distribution centers in the United States and in other countries. To stay ahead of the other industries both companies concentrate on promoting and creating new and innovative products. Nike Nike is based in Beaverton, OregonRead MoreEnvironmental Scan of Amazon And Nike1104 Words   |  5 PagesRunning Head-ENVIRONMENTAL SCAN OF AMAZON AND NIKE The Internal and External look of Amazon and Nike Jaime Enriquez MGT 498 January 31, 2011 Eligah King ENVIRONMENTAL SCAN - AMAZON AND NIKE In todays businesses e-commerce is becomingly more effective in the modern world. Two major companies stand out, one solely relying on online business and the other both store and online services. Most individuals are familiar with these companies, Amazon and Nike. Both of these companies carry strong points

The American Express ( Axp ) - 917 Words

Background In May ’15 American Express (AXP) launched a coalition loyalty program called â€Å"Plenti.† Under coalition loyalty programs, members can earn and redeem points by shopping at participating merchants (e.g., Exxon, Macys, Rite Aid and ATT.) The program helps consumers to earn rewards faster and lead to a higher level of engagement with a program which provides merchants an opportunity to attract new customers and run cross-promotional campaigns. However, the biggest challenge in launching the program was signing up merchants and building an economic case for shifting away from proprietary to collaborative program. AXP was in negotiations with Rite Aid to join the program. Under their old loyalty program (Wellness+), Rite Aid issued reward dollars (+UPs).The dollars could be used for purchase within their stores over next two weeks, while in Plenti program the points (1 point = 1 cents) are valid for three years and can be redeemed at any participating merchant. Rite Aid was concerned that if they joined Plenti, customers will continue to earn points at Rite Aid but with more redemption options and longer validity, the redemptions will be skewed towards other merchants especially the â€Å"Grocer† Partner. In effect, they will be subsidizing a loyalty program for the â€Å"Grocer.† Challenge As part of the negotiations, our team was tasked to identify and propose â€Å"Performance Guarantees† to address Rite Aid’s concerns. With no data and uncertainty about other merchants who willShow MoreRelatedKey Ratios Such As Profitability, Liquidity, Debt Management, Asset Management788 Words   |  4 PagesInvestment Research center. From the tabular column we could see that tax rate has been growing each year starting from 2005. In 2014 tax rate reached 34.55%. Normally if tax rate increases, the net margin tends to decrease. But in the case of American express (NYSE:AXP) the net margin has been increasing each year starting from 2005 to 2014. In 2014 it reached 17.16%. This implies either the revenue has been increasing or company is decreasing its operating expenses. We could also see increase onRead MoreWeb Service : Database Objects Implementation9901 Words   |  40 PagesA Report on ‘PeopleProfile Web Service – Database objects implementation’ At American Express India Pvt. Ltd. Submitted by Priya Venkatraman PRN: 14030241027 MBA (IT Business Management) (2014-2016) Symbiosis Centre for Information Technology (A constituent member of Symbiosis International University (SIU), est., under Section 3 of UGC Act, 1956 by Notification No. F.9-12/2001-U-3 of Govt. of India) Year of submission 2015 Symbiosis Centre for Information Technology A constituentRead MoreFinancial and Economic Analysis1836 Words   |  8 Pages(Note: Please use conventional tests of the R-squared and coefficients.) On the basis of your results, please name at least three of the stocks that you would recommend as â€Å"buys.† E(Ri) Beta |AA |0.8 |1.3 | |AXP |0.8 |1 | |BA |1 |0.80 | |C |0.8 |1.35 | |CAT |1.2 |1.7 | |CSCO |0.6 |0.95 | |KO |0.4 |0Read MorePrinciples of Modern Finance Sample Midterm1922 Words   |  8 Pagespurchase was 10%. You sell the asset today. What is the rate of return (HPR) that you made? (a) 13% (b) 10% (c) 7% (d) 15% 10. The correlation between Alcoa (AA) and American Express (AXP) is 0.3. You want to form a portfolio, investing 50% in each stock. What is the variance of your portfolio’s return? You have the following information: AA AXP 10 12 8 16 Expected return Standard deviation of return (a) 85.76%2 (b) 99.2%2 (c) 121%2 (d) 144%2 11. If you can get an 8% return (annual eï ¬â‚¬ective) on aRead MoreSerena Williams, The French Open Final Saturday Essay1304 Words   |  6 Pagesthe drug for a decade for her health, and claims she was unaware that it had been added to the WTA Tour’s banned list as of January 1. Sponsors ran for cover, with Tag Heuer ending discussions on a renewal for a deal that expired in December. American Express AXP +0.56% did not pick up the option year on her deal signed in 2015. Nike and Porsche both suspended promotional plans with the Russian-born player, but importantly neither terminated their contracts contrary to some media reports. Other partnersRead MoreThe Ethics Of The Trojan Virus1871 Words   |  8 Pagesbackground images, all business, and extremely user-friendly. Shoppers can buy individual card numbers or load up by the thousands and get a bulk discount. Drop-down menus filter by geographic region, as well as by bank and type of card (ATM, American Express Blue (AX P), Visa (V), etc.).† As credit card company try to combat just the theft of credit card fraud by implementing common logic on buying patterns. Even the hackers try to find ways to be one step ahead of the preventative measure put in placeRead MoreAn Overview of Multinational Companies4189 Words   |  17 Pagesis a corporation enterprise that manages production or delivers services in more than one country. It can also be referred to as an international corporation. They play an important role in globalization Nearly all major  multinationals are either American, Japanese or  Western European, such as Nike, Coca-Cola, Wal-Mart, AOL, Toshiba, Honda and BMW. Advocates of multinationals say they create jobs and wealth and improve technology in countries that are in need of such development. On the other handRead MoreThe Summer Training Project At American Express India Pvt. Ltd.9408 Words   |  38 Pages Acknowledgement It is my great pleasure to present my work on the summer training project at American Express India Pvt. Ltd. It has been a truly wonderful and enriching experience to be associated with the organization. I would like to take this opportunity to thank my guide and mentor Mr. Ravi Mishra, Lead Data Architect, American Express for his valuable guidance during the internship tenure. Thank you for showing patience with me and always encouraging me to learn throughout the course ofRead MoreA Report On Design And Implementation Of Data Models9374 Words   |  38 PagesA Report on ‘Design and Implementation of Data Models’ At American Express India Pvt. Ltd. Submitted by Alok Deshpande PRN: 14030241140 MBA (IT Business Management) (2014-2016) Symbiosis Centre for Information Technology (A constituent member of Symbiosis International University (SIU), estd., under Section 3 of UGC Act, 1956 by Notification No. F.9-12/2001-U-3 of Govt. of India) Year of submission 2015 Symbiosis Centre for Information Technology A constituent member of SymbiosisRead MoreFinancial Management : Key Performance Metrics10327 Words   |  42 Pagesreport was released showing demand for high dollar goods in the U.S. in April fell 0.5%. While most markets saw losses, this news especially hit the Dow Jones Industrial Average, as it fell 1% or 190.48 points. The Dow is made up of 30 of the largest American companies, therefor any negative predictions or news reflecting U.S. consumer spending usually will have a negative effect on the index. (Strumpf, May 26th, 2015) Another example of economic reports causing moving of the markets was during trading

Professional Practice and Ethics for Health- MyAssignmenthelp

Question: Discuss about theProfessional Practice and Ethics for Health. Answer: Health care is a profession which is guided by ethics. There are ethical principles which govern the operation of healthcare practitioners. One of the major ethical considerations to be made during healthcareservice delivery is privacy. According to the principle of privacy, healthcare practitioners should not disclose private health information a patient to any other unauthorized parties. Any such violations are not only unethical, but illegal and can be punishable by a court of law. It is true that privacy is related to autonomy. Seedhouses argument on the relationship between privacy and autonomy is therefore right. Autonomy should be created and respected because it is an important aspect of healthcare service-delivery that should never be isolated nor omitted. When attending to a patient, a healthcare provider should respect the privacy of the patient. Any private health-related information should be kept secret by not disclosing it to any other person or people. Whenever a healthcare provider decides to disclose the information, he should be liable for punishment (Burston Tuckett, 2013). This is what happened in the case study when the patient accused the nurse for disclosing his private health information to his close friend. The nurse acted unprofessionally because he violated the laws and ethical values governing the conduct of healthcare practitioners. A nurse should be ready to abide by the principles of autonomy when given a chance to serve patients. According to autonomy, the nurse is supposed to allow a patient to contribute in the treatment process either through consent or participation in the decision making process. The nurse should consider a patient as a person whose autonomy is respected. Despite having a healthcare issue to be addressed, the nurse should not assume to be a supreme authority that makes all the decisions on his or her own. Instead, the patient should be adequately informed and allowed to give opinion regarding the kind of intervention to be provided. This shows that the nurse should be involved in the creation and respect of the patients autonomy (Morrison, M. Gillett, G. (2014).. The idea of Seedhouse should therefore be applied because it is justifiable and can help in creating accountability and responsibility in the healthcare profession. Healthcare services can be of great impact if based on the principle of patient-centeredness. This is what Seedhouse had in mind when advocating for the creation and respect of autonomy. The nurse who leaked the patients private information did not comply with the creation and respect of patients autonomy. His actions were unjustifiable because they show that he is not concerned about the satisfaction of the patient. All nurses should abide by the principles of autonomy and confidentiality. They are important because if properly applied, they can help in guaranteeing high quality services which can satisfy the needs of the patient (Diane, 2013). Autonomy and confidentiality can win the confidence of the patient and make them to have faith in the healthcare provider, services rendered and the organization to which he is affiliated. Health care is a very interesting discipline. It gives practitioners an opportunity to handle peoples life. This implies that it is a challenging profession which requires practitioners to, among other things; strictly abide by the ethical principles governing the conduct of healthcare practitioners. As a student of Dental Therapy and Dental Hygiene, I am looking forward to be a competent practitioner who does not disappoint when entrusted with the patients lives. In order to be an ideal professional, I will have to apply all the ethical principle and values in the discipline. When I joined this course, I got an opportunity to learn a lot about ethics in health care. The first lesson I learnt is about the ethical principle of beneficence. Here, I got to acquire a new knowledge that all healthcare providers should be committed to delivering quality services that do not cause harm at all to the patient. Besides, I learnt about the ethical principle of non-malefiscence. Here, I got a chance to be taught that all healthcare practitioners should not cause any harm to the patient. The delivery of a harm-free healthcare service can be of great value to the patient (O'Brien, et al., 2014). Lastly, I learnt about the ethical principle of autonomy. According to this principle, healthcare providers should work in collaboration with the patients. The principle of beneficence is appropriate in a healthcare setting. It is a new knowledge that I will not fail to apply in my practice because it will enable me to provide satisfactory services to the patients. Therefore, whenever given authority to attend to a patient, I will ensure that I do not disappoint at all. What I will do is that I will deliver a safe service which can protect the life of the patient at all times. It is for this reason that I agree that this lesson was a good one. Once a patient allows a practitioner to serve him, it should be upon the practitioner to provide services which can positively contribute towards the improvement of health status by eliminating pain and enhancing the speed of recovery (Kangasniemi, Pakkanen Korhonen, 2015). For example, when a patient comes to the facility, I will have to immediately assess the condition, document the findings, and provide the most appropriate intervention. If I do this, I will not cause any harm on the patient, but only help them to minimize pain and be on the right path of a quick recovery. The ethical principle of autonomy is also relevant to my practice as a Dental Hygienist. When I complete my studies, I will have to apply the lessons learnt in this course. Before attending to any patient, I will have to acknowledge that they have a right to be involved in the treatment process. I will not do anything without seeking for the opinion of the patient (Larner Carter, 2016). It is only after getting the consent of the patient that I will perform interventions including assessment, injection, prescription of medications, and performance of any major or minor procedures on the patient. A will do this because t is an ethical value that should be promoted in all the healthcare practitioners. As a practitioner who is committed to applying all the ethical principles of the healthcare profession, I will not hesitate to seek for the opinion of my patients before engaging in any procedure (Harding, 2013). The course has enlightened me to know that I should never assume the patien t, but be ready to get a formal consent at all times. It is an ethical value that I will always uphold during my practice. References Burston, A.S. Tuckett, A.G., (2013). Moral distress in nursing: contributing factors, outcomes and interventions. Nursing Ethics, 20(3), pp.312-324. Diane, L.H., (2013). Leadership Nursing Care Management 5th Ed. New York: SaundersPublishers. Harding, T., (2013). Cultural safety: A vital element for nursing ethics. Nursing Praxis in New Zealand, 29(1), 4-12. Kangasniemi, M., Pakkanen, P. Korhonen, A., (2015). Professional ethics in nursing: an integrative review. Journal of advanced nursing, 71(8), pp.1744-1757. Larner, E. Carter, R., (2016). The issue of consent in medical practice. British journal of haematology, 172(2), pp.300-304. Morrison, M. Gillett, G. (2014). Is a cleft lip and palate a serious" handicap"? Jepson v Chief Constable of West Mercia--a legal and ethical critique. Journal of law and medicine,22(2), pp.290-301. O'Brien, A., et al., (2014). Evaluating the preceptor role for pre-registration nursing and midwifery student clinical education. Nurse education today, 34(1), 19-24.

Man Or God Essays - National Basketball Association Finals

Man Or God? Zack Price 9-21-00 Michael Jordan: Man or God? They say being on the cover of Sports Illustrated is a jinx, that one is doomed for failure as soon as their image is displayed on the nation's most popular sports magazine. It has previously happened to many athletes, and even entire teams have unreasonably dropped off the face of the earth after appearing on SI's cover. In 1987, Sports Illustrated's baseball preview touted an Indian Rising, featuring Joe Carter and Cory Snyder of the Cleveland Indians. It said this was the year the Indians would stop being laughed at. The Indians finished with over 100 losses and dead last in the American League. Six months later SI ran the headline: Toronto takes off when the Blue Jays took a three-game lead over the Detroit Tigers with the regular season running out. But after that cover, the Blue Jays and company collapsed and Detroit went to the playoffs. The SI jinx is widely known. Lee Smith, the bullpen star of the St. Louis Cardinals once refused to be photographed for the cover out of fear of the jinx. It's hard to argue with him. He retired as the all-time leader in saves. One man, maybe not even a man, but a sort of immortal, has been on the cover numerous times. Never once has he slumped, gone on inexplicable cold streaks, fallen apart under pressure, or lost the big one. He is Michael Jordan. Jordan was born on Feb. 17, 1963 in Brooklyn, NY, the fourth of five children. That spring, the family moved to Wilmington, North Carolina. Michael's family was never very wealthy during his childhood, and as a teenager he found himself mowing lawns for $1.90 per hour. As a high school sophomore Michael got cut from his high school's varsity team. Instead of being disappointed and dwelling on not making the team, he worked on his game as hard as he ever had and ended up becoming a high school All-American his senior year. He then went on to play for North Carolina on a basketball scholarship. He made the game winning shot in the national championship game as a freshman, and turned pro 2 years later after his junior year. The Chicago Bulls drafted him with the 3rd pick in the 1984 draft. The number 23 with the word ?Bulls? written above it is now recognizable to anyone who knows anything about basketball. His face is familiar to kids and adults alike, all around the world. He has done commercials for tennis shoes, sports drinks, cereal, and even underwear, and all have been extremely successful. He has been in movies, television shows, and music videos, and all have been popular. In the June 22, 1998 Sports Illustrated, Michael Jordan is on the cover. He is pictured holding a basketball with two hands above his head, getting ready to loft a shot towards the opposing team's basket. His body ? suspended in air, as Michael was often found during a National Basketball Association game, jumping, seemingly floating over his opponents on his way to another two points. The photo was taken in Salt Lake City, Utah, during the 6th game of the NBA Finals, the clinching game for the Chicago Bulls. This was ?The Shot? that ended the series, giving Michael and his Bulls their sixth title, third in a row. The Most Valuable Player for all six was Michael Jordan. The SI photographer who took this wonderful picture, allows us to see just about all of Michael, aside from the tips of his shoes, which are cut-off at the bottom of the page, but assumed to be off the ground. At the top of the frame we see the ball that he is about to shoot. His entire body is perfectly centered in the middle of the page, and is the only thing on the cover that is in focus. Everything about Michael in this picture is perfect. His feet are shoulder width apart, hips and shoulders facing his target and his grip on the ball is immaculate. The ball itself is sitting on the pads of his fingers with the laces in line with the hoop, prepared to be thrown in the

pangaea essays

pangaea essays Since its early beginnings some 4.6 billion years ago, the earth has been constantly changing its face. Oceans have become deserts and what was once mountainous terrain has found itself submerged in salt water oceans. Underwater volcanoes create new surfaces daily which one day may host a new species of life. It is this metamorphic nature of the earth that interests geologists and paleontologists the world over. What was the appearance of the primitive earth? What changes must have taken place that resulted in the earth we know today? These are some of the questions that scientists have been addressing for years. There has been much speculation about the structural origins of the earth. The most thought-provoking being the idea that at one stage in the earths history all the continents were joined together to form a single mass of land. Francis Bacon first hypothesized the idea in the 1620s, focusing on the parallel shores of South America and Africa. But it wasnt until 1910 when Alfred Wegener scientifically considered the matter of a supercontinent which he called Pangea (Stokes, 1973). Since this time, scientists have argued for and against Wegeners explanation of Pangea. Today skeptics still argue the idea even in the face of overwhelming scientific data. Fossil, geologic and paleomagnetic data clearly validate Wegeners hypothesis- proving the existence of the super continent. Wegener first envisioned that the landmass of Pangea split apart and assumed the current continental positions. The driving force behind this magnificent change was what Wegener called continental drift. As geological evidence to support the idea of continental drift he used the good fit of South America and Africa (Stokes, 1973), which suggests that the two continents used to be joined or were in close proximity to one another. Opponents to continental drift believed that there was no m...

What For- Is For

What For- Is For What For- Is For What For- Is For By Mark Nichol The element for-, though it stems from the same Proto-Germanic word that gave us the preposition for, deviated from the common ancestor to serve as a prefix meaning â€Å"away,† â€Å"opposite,† or â€Å"completely.† That’s the sense that contributes to the meaning of most words beginning with for-. Notice that these words have in common that their connotations are definitive: The verbs forbid (â€Å"prohibit,† with a root cognate with bid and meaning â€Å"command†), forget (â€Å"fail to remember† or â€Å"inadvertently neglect,† with a root cognate with get and meaning â€Å"grasp,†), and forgive (â€Å"pardon,† with a self-evident root) are potent; so, too, is the adverb forever (â€Å"always,† with a self-evident root). Other words in the for- family have not only that strong sense but also an archaic ring to them, and most are rare: the verbs forbear (â€Å"refrain† or â€Å"endure†; the root is self-evident), forfend (â€Å"prevent† or â€Å"protect†; the root, fend, is the word meaning â€Å"ward off†), forgo (â€Å"refrain from†; the root is self-evident); forlorn (originally â€Å"disgraced,† later â€Å"wretched† and â€Å"abandoned†; the root- also seen in lovelorn, meaning â€Å"pining for love†- means â€Å"lost†), forsake (â€Å"abandon†; the root, cognate with sake, means â€Å"blame† or â€Å"dispute†), and forswear (â€Å"renounce†; the root is self-evident) and the adverb forsooth (â€Å"indeed†; the root, cognate with sooth, means â€Å"truth†). Other intensive terms, which are so archaic as to be obsolete, are the verb fordo (â€Å"destroy† or â€Å"kill†; the adjectival form, fordone, survives in an inverted version as the idiomatic phrase â€Å"done for†) and the adjective forblak (â€Å"exceedingly black†). Several for- words are only partially related: The first syllable in the adjective foreign (â€Å"from beyond one’s own country†) and in forfeit, both a verb and a noun (â€Å"give up† or â€Å"something given up,† respectively), is from a Latin element meaning â€Å"outside,† which is distantly akin to the other for-. The verb and adverb forward (the word retains a noun function only in reference to a position held by certain athletes) was spelled forewearde in Old English. Like words that still begin with fore-, it pertains to something located before something else (or, in the case of some of these words, something occurring before something else); for- and fore- are distant relatives. Fortune and fortuitous are unrelated outliers based on the Latin root that means â€Å"chance† or â€Å"luck.† The second element in therefor and therefore- the distinction between the first rare form and the more common second one is â€Å"by reason of that† versus â€Å"in consequence of that,† respectively- is the conjunction for (â€Å"because†). Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Vocabulary category, check our popular posts, or choose a related post below:Apply to, Apply for, and Apply withWhat to Do When Words Appear Twice in a Row5 Examples of Insufficient Hyphenation

The Effects of Technology on Warfare Research Paper

The Effects of Technology on Warfare - Research Paper Example This research will begin with the statement that Clausewitz, Maude, and Graham define war as the â€Å"act of violence intended to compel our opponent to fulfill our will†. War requires a party to defeat its adversary, till such time that the adversary does not offer any more resistance. Violence equips itself with the innovations of science and technology to compete against violence. A strategy is defined as the assimilation and deployment of the objects of war to thwart the opponent. The conduct of warfare depends on the military tactics and strategies employed. Tactics help to put strategies into effect by making decisions that do not necessarily have a long-term effect. With changes in the character of war and advances in technology, strategies and tactics have seen a change in their meaning. This paper explores the effects of technology on warfare and alterations in the internal threads that accompany technological breakthroughs. The paper also addresses how technology re quires a reformulated conceptual change in war-making. The first part of the paper deals with warfare in the early period, before Napoleon began his conquests. It then sheds light on the method of warfare used by Napoleon. The paper explores the use of technology in different wars such as the US Civil War, the First and the Second World Wars, the Gulf War and the Lebanese War, helping to establish how wars were lost or won by using technology and demonstrating its role in war-making. The latter part of the paper examines how technology mandates a subsequent change in internal threads, followed by a conclusion.  For the most part of history, strategies were considered to be the art of how the general conducted warfare and was aimed to tackle problems such as breaking into a fort, arranging the armed forces in a tactical maneuver to give them the advantage over the opponent force etc. Strategies began to change in the past two centuries primarily due to the concept of policies that had the support of the public, international coalitions, and technological advances. As a result, it became increasingly difficult to tell national policies apart from military policies.

If Black English Isnt a Language, Then Tell Me, What Is by James Essay

If Black English Isnt a Language, Then Tell Me, What Is by James Baldwin - Essay Example For example, reading about Congo Square, made me aware of Black American history, and Baldwin’s own identity. My biggest comprehension problem was Baldwin’s comments on the language used in England. It took several readings to understand that one’s social background and education are reflected in the way one speaks English, and one’s language determines one’s chances of advancement in life. In his essay, James Baldwin defends the unique form of Black English. He sees it as a mark of identity, and is proud of its difference from mainstream English. He traces the origins of Black English to the despicable tradition of slavery, and states that the language evolved from the need for self-protection, and a common means of communication. He argues that Black English reflects the reality of the Black American experience. Baldwin holds that Black English is a language, not a dialect, and defends its use by Black children in schools. He is scathing in his criticism of those Americans who despise it, and accuses them of

The Prime of Miss Jean Brodie Essay Example for Free

The Prime of Miss Jean Brodie Essay The Prime of Miss Jean Brodie (1961), The French Lieutenant’s Woman (1969), and Moon Tiger (1987) all cover various aspects of desire such as the woman as a sexual object of desire, sexual development, repressed sexuality, and variations of sexuality. All three novels cover the woman’s early sexual experiences from childhood, the prevailing Madonna image of the woman accepted by society, sexual liberation, and their unconventional lifestyles. All set in the United Kingdom, the stories traces and discloses the life of the English woman. The novels are written in the post 1960s after the sexual revolution where many sexual taboos are lifted and most people feel an individualistic, unbridled freedom to express their desires. In the novel, The Prime of Miss Jean Brodie (1961), the title is self-explanatory in dealing with the issue of desire for the prime does not only signify having the best of health, but also enjoying one’s peak in sexuality or sexual activity. Miss Jean Brodie is a young, bachelorette teacher who is in quest of a partner so as she enters the realm of school, she has to confront desire in fellow teachers, Mr. Lloyd (a married man) and Mr. Lowther. Throughout the novel, Brodie manipulates both men with whom she has a triangular love affair. Her pupils â€Å"found in (Miss Brodie) the only sex-bestirred object in their daily environment† (Spark 50). She awes the Brodie set with her past love affairs and lays bare to their view her sex life. The principal and some of the teaching staff frown on her educational deviance and continue to probe into her sexual life in order to set up Brodie for a downfall. Desire is also manifests itself in the school girls, more commonly called â€Å"the Brodie set† as the book spans their adolescent periods (pun intended). Like a bildungsroman novel, Sparks traces the development of the six girls as they grow into women under the watchful eye of Miss Brodie. In the early chapters of the novel, Sparks observes that â€Å"the year to come was in many ways the most sexual year for the Brodie set† (Spark 45). At the start, Brodie begins educating them at age ten and maintains active interaction with them until they are eighteen, therefore Brodie and the Brodie set are both in their prime of life. Through her, they glean much information about sexual maturity, menstruation, and love. Because sex is taboo, they live in a restrained environment where sexuality is subtle if not altogether cloaked (to which Sandy’s monastic life and the scandalous nature of open sexuality point). A juxtaposition of opposites of desire also arises in The Prime of Miss Jean Brodie where innocence seduces and experience repulses. Sparks describes Rose Stanley as being â€Å"famous for sex† (Spark 57) because of her attractive appeal however she confesses that Brodie’s erotic affairs inspire no desire within her and remains indifferent to sex although she generates wide passion. On the other hand, after Sandy has sexual intercourse with Mr. Lloyd, she converts to the Roman Catholic church, choosing to lead the celibate life of a nun (Sparks 132). Her one-time sexual experience has made her turn away from living a promiscuous life as her teacher, Brodie does. In The French Lieutenant’s Woman (1969), is a novel replete with sexual desire and the sexualized, objectification of the woman. The beginning of the novel begins with male voyeurism as John Fowles â€Å"the telescopist† (Fowles 2) peers through his binoculars looking at an engaged couple, Charles and Ernestina, walking along the seaside and then turns his vision to Sarah, â€Å"stretching eyes west over the sea wind foul or fair, always stood she prospect-impressed† (Fowles 1), longing and disappointed in love, staring at the sea. These three individuals are all in their sexual prime but are frustrated romantically. The title of the novel, The French Lieutenant’s Woman, also relegates an inferior position to the woman, for her identity is hidden and thus irrelevant apart from her association with the French lieutenant. The overwhelming and provocative interest in Sarah arouses not only Fowles, but Charles. The rest of the village also looks at her as a specimen embodying strangeness, yet rare attraction. Although notorious rumors fly, which she does not attempt to contradict, she still incites much attraction and performs to perfection her role an object of desire. Repressed desire functions to provide insight into the society and its acceptance of different expressions of desire in individuals. Fowles tells us that Ernestina, the first mentioned fiancee of Charles, lives a sexually repressed life peculiar to the Victorian Age, the time frame of the novel. The telescopist observes her outfit which â€Å"was feminine by way of compensation for so much of her expected behavior† (Fowles 3). Charles soon gets bored with Ernestina for her plain, Victorian outlook cannot satisfy his sexual desires. More overt sexual desire adds to the enigma and resultant desirability. This observation proves true as Charles fascination for Ernestina transfers to Sarah, whom society has ostracized and abandoned. The epitome of sexual repression is Mrs. Poulteney who is reputed for her piety, charity, and tyranny. Living under the roof of Mrs. Poulteney imposes Sarah with restrictions on her whereabouts and by extension, associations. Poulteney thinks herself always in the right therefore, the unorthodox or bohemian would never sit well with her. As a consequence of differences in desire, Sarah and Mrs. Poulteney ultimately part ways as Sarah repeatedly flouts Mrs. Poulteney’s commands to not follow a particular path along the farmhouse. This statement is pregnant with meaning since Sarah still ventures out alone, which works against mainstream directives. Out of Mrs. Poulteney’s stifling control, Sarah could reveal her sexual desire more liberally. Marriage is no longer held as the only institution under which one fulfilled sexual desire. Charles and Sarah have sexual encounters, although unmarried. In the end, Sarah chooses not to marry however she continues to live an unconventional life with the Pre-Raphaelite artists which composed controversial art and literature. Charles still desires marriage as a means of consolidating the union between him and Sarah, however, Sarah rebuffs him, standing unique as a Victorian woman who does not aspire to marriage or family. Moon Tiger (1987), authored by Penelope Lively, chronicles the life of a bohemian woman who lives a sexually unbridled life, hinged on desire. Unlike most women, she never falls into the regular, mainstream category of female tradition. Accounts of incest, homosexuality, and promiscuity pepper this novel, making it non-conventional and iconoclastic. The novel traces the sexual development of her and her brother, Gordon â€Å"from the first stirrings of sexual desire† (Lively 25). They undergo many changes during which they carry on an early incestuous relationship. Their filial and sexual ties permeate their lives. Desire is the compass which leads the sibling duo to each other’s arms. Moon Tiger explores incestuous desire, parallels historical records of incest, and justifies it. While doing coverage in Cairo, Egypt during WW II, a tour guide mentions that â€Å"the wife of pharaoh was also the sister of pharaoh. He is loving his sister†¦incest said the Army Padre, quite acceptable in those days apparently† (Lively 74). The incestuous desire runs through the book once both siblings are alive for they both object to each other’s sexual partners and seem unfulfilled in their own relationships. Claudia confesses that desire for Gordon never extinguishes in her life and when he dies. When Claudia and Gordon reveal their incestuous relations to Sylvia and Mrs. Hampton, Claudia gets physically sick and is emotionally disturbed. Yet, the two prefer to classify their relationship as â€Å"classical, very high class. Look at the Greeks† (Lively 142). Since this book is written by a historian, several references to world history are not uncommon. The Greeks were a people who are said to found classic civilization and who favored incest and homosexuality. Claudia rejects wifehood and motherhood as a bohemian woman. Claudia does not have the inclination to marry and rejects the proposals of several men to marriage. She prefers to preserve her own freedom by remaining single. Jasper offers to marry Claudia after finding out that she bears their child. Although she gets impregnated a few times, she refuses marriage as a way out to escape reproof. She attests that â€Å"no one has ever married Claudia† (Lively 53) –which not only appears as a confession, but also a resolution. Gordon marries and settles down with Sylvia, and it can be argued that because she cannot marry her brother, she spurns marriage. In spite of her lack of will to get married, Claudia chooses to have â€Å"a sexual field day† (Lively 91). Working in a male dominated realm allows Claudia opportunity to explore more desire in herself and sparks the desire of other male soldiers in the camp. A highly desirable woman, she enjoys herself as the men make erotic advances to her especially since women are rare. She also denies her daughter, Lisa, a maternal relationship since her birth came about with a man for whom she does not love enough to marry. In sum, the novels all delve into woman’s desire and the ways in which she expresses her sexuality whether covertly or openly, conventionally or otherwise. Desire drives the women to pursue passionate relationships, where they either become fulfilled or hurt. Within framework of female desire is male sexuality which is sparked by the female presence. The texts deal with the recourses which women have to take in order to live contentedly with themselves, their sexual desires, and their partners and point the reader to wider considerations such as culture, belief systems, and the woman question. Works Cited: Fowles, John. The French Lieutenant’s Woman. Back Bay Books. , 1998 Lively, Penelope. Moon Tiger. Grove Atlantic Inc, New York, 1989. Sparks, Muriel. The Prime of Miss Jean Brodie. Harper Collins Publishers, United Kingdom, 1984.

Dealing with Society Edna Pontelliers Battle with Social Class Essay

Dealing with Society Edna Pontelliers Battle with Social Class Edna Pontellier, the main character in Kate Chopin’s novel The Awakening, is a woman trying to form her own identity, both feminine and sexually, in the repressive and Victorian Creole world of the latter nineteenth century. She is met by a counterpart, Mademoiselle Reisz, who is able to live freely as a woman. Edna herself was denied this freedom because of the respectable societal position she had been married into and because of her Presbyterian up bringing as a child. The role that Mademoiselle Reisz played within society, a society that failed to view her as being a truly respectable social member, was quite opposite to that of Edna’s respectable position in society. Edna was ordained in the Presbyterian ways as she became an adult in Kentucky and Mississippi (Companion 123); as one critic put it, she was of â€Å"solid old Presbyterian Kentucky stock† (Petry 58). Edna was raised in a truly â€Å"restricted Victorian† (Nikerson) manner to be â€Å"an American woman†¦with a graceful severity of poise and movement† (Companion 123). To understand the social order she was born into you have to look at the Presbyterian background she grew up in. Presbyterianism took the view that women were â€Å"regarded as equal to men†¦[but women were] the weaker vessel†¦and should become subordinate to the husband† (Wolff 2). In broader terms, this is saying that women are equal, but are still below men in society. This construct was reinforced by the fact that â€Å"married women in Louisiana†¦[, in Edna’s time,] were legal property of their husbands† (Chopin 121). By a broad range, women of high V ictorian society were greatly scrutinized if they tried to step out of any of the normal set boun... ...ction. Westport, Greenwood Press Inc., 1988 Chopin, Kate and Cully Margo, Ed. The Awakening: A Norton Critical Edition. New York: Norton & Comp., 1994. Mahon, Robert Lee. â€Å"Beyond the love triangle: trios in â€Å"The Awakening.† The Midwest Quarterly 39.2 (1998) : 228-236. McCoy, Thorunn Ruga. â€Å"Chopin’s ‘The Awakening.’† The Explicator 56.1 (1997): 27-26 InfroTrac SearchBank. Online. 30 Nov. 1998. Nickerson, Megan. â€Å"Romanticism in The Awakening.† Online. 29 Nov. 1998 Petry, Alice. Critical Essays on Kate Chopin. Printice Hall International., 1996 Thorton, Lawrence. â€Å"The Awakening: A Political Romance.† American Literature 52 (1980): 50-66. Wolff, Cynthia Griffin. â€Å"Un-utterable longing: the discourse of feminine sexuality in ‘The Awakening.’† Studies in American Fiction 24.1 (1996): 3-23. InfroTrac SearchBank. Online. 30 Nov. 1998.

Fly Dubai Essay

Introduction: Dubai is considered one of the most important trading hubs in the Middle East region. Its rapid growth in its major infrastructure elements had attracted many multinational companies across the world to open their regional offices in the city. This had its positive effects on Dubai economical growth as it became a golden gate for regional Middle East businessmen to trade with other international companies. As a result of this, the need for a low cost airline that provides its services for business men within the region had increased. The city experience with the airline industry is not new as it is the home city of Fly Emirates, which is considered one of the best airlines in the region. This industry had its great effect on Dubai economical growth in the past 20 years and will have its strong impact in shaping the emirate future. In March 2008, the second low cost airline was lunched under the name of Flydubai and started its operations in Dubai International Airport Terminal 2 in June 2009. (For more information on Flydubai and its operations, please refer to Appendix 1). We have defined our relevant market for Flydubai as a low cost carrier (LCC) within the product form level. Being positioned as a low cost national airline carrier, it’s facing a high competition from other national airlines which force the relevant market to be within the product form. (For more information on the relevant market please refer to appendix 2). This paper will focus on presenting an environmental scan of the airline industry within the Middle East region during the time frame of 3 years (2009-2012). In order to do so, we will identify the significant trends and their consequent implications on Flydubai relevant market. This report will include an in depth review of the macro, micro analysis and its implications of Flydubai relevant market in the next three years. Body: In identifying the major key trends in the macro environment of Flydubai, we have addressed several issues that include the political, social and economical trends. Flydubai was established by His Highness Sheikh Mohammed bin Rashid Al Maktoum, UAE Prime Minister and Vice-President, and Ruler of Dubai orders in march 2008 and started its operation in its first flight to Lebanon on June 1st 2009.Being fully owned by Dubai government and enjoy the full facilities offered in terminal 2 at Dubai International Airport, the company is having a competitive advantage compared to its rivals in the market as it enjoy the full government support and airport services. Furthermore, the current government trend in the labor force is towards emiratization and protecting labors rights. Being a part of the Fly Emirates Group, the organization will face no problem in emiratization as it will follow Fly Emirates emiratization strategy. The major challenge that Flydubai will face is being able to offer high paid jobs and reduce its operational costs as it is considered a low cost airline company. Living in the current financial crises era, Flydubai was established in one of the most difficult time the country economy had faced in the last 25 years. â€Å"Falling oil prices, cooling real estate and construction markets, together with a slowdown in the tourism sector, especially in Dubai, means the UAE is expected to post low or possibly negative GDP growth in 2009†, according to analysts (Arabian Business, 2009). This information may be considered negative to many airline companies but it may be positive to a low cost airline like Flydubai as people are now focusing more in reducing their expenses as the incomes are reduced. This means their tendency of consumers focusing more on prices is increasing. Furthermore, consumer behavior is changing towards low cost airlines especially in the Middle East region as consumers are persuaded by low prices and a better service offered by low cost airlines. According to a study done by Arabian Business website, it was found that 83 percent of the respondents would switch their preferred airline carrier, for a cheaper price, while 17.6 percent believed they would consider alternatives and trade off between the discount and lost air miles. It can thus be inferred that pricing plays a significant role in consumer behaviour and the decision making process especially in the current economic downturn era (Glass, 2008). According to Dubai department of Tourism and commerce marketing â€Å"3.85 million tourists had visited the emirate in the first half of 2009, a five percent increase on the same period of 2008†. This figure strongly shows the current tourism industry market and how attractive it became even though of the current economical downturn. Other figures expect that the number of tourists will fall compared to 2008 figures but most figures have stated that there will be a positive growth in 2010. This figure shows that Flydubai will see a future growth rates in the coming 3 years as terrorism sector restore its high figures after overcoming the current downturn. As observed by Andrew Cowen, CEO of SAMA Airlines, the market is shifting from the traditional major airlines business travel towards low cost carriers for trips within the GCC. Business travelers are changing their perception of low cost carriers, supported by the current economic downturn and the increase number of foreign businesses within GCC countries entering the UAE. This shows a trend of an increasing demand for low cost carriers in the next three years (High time for low cost carriers, 2008). (For in depth information on the analysis of the macro environment of the airline industry please refer to Appendix 3) In identifying the major key trends in the micro environment the following aspects that includes, Customers, Employees, media, shareholders, competitors and suppliers. Customers who are price conscious are concerned with low cost airlines. Flydubai has focused on pricing strategy and flexibility because these two factors play a big role in determining the customer’s decision process on which airlines they choose to travel with. Moreover, the number of tourist from around the world including the region will grow more than 40% in the next 3 years in Dubai (www.realtyna.com). This shows that there will be increased number of customers who will use Flydubai airlines within the next three years due its successful use of pricing strategy and flexibility. The Employees of Flydubai have good experiences and they were carefully selected from twelve different nationalities. According to Kenneth Gile, chief operating officer of Flydubai said: â€Å"We are extremely pleased with the talent of the pilots we have on board. On average, they each have more than 4,000 hours serving as captain in similar aircraft and a total experience of more than 8,000 flying hours – this is impressive by any standard† (Sambidge, 2009). Flydubai is fully owned by the government of Dubai and its considered as a part of its mother company the Emirates Group. The main strategy that Flydubai is willing to use for their marketing strategy is through word of mouth (buzz). This is because Flydubai is a low cost airline; they tend to set low budgets for their advertisements to keep their prices low. The direct competitors of Flydubai are Air Arabia and Al Jazeerah airlines because these two airlines are also low cost airlines in the same country as Flydubai. However, the major competitor of Flydubai is Air Arabia because, first of all, they are the first to claim about low cost airlines in the Middle East region. Moreover, they hold the highest market share in the relevant market as identified before. Our market share comparing to those two carries are low because Flydubai just recently launched to the market. But, within the next three years we expect rapid growth in the market share because Dubai is a destination for tourists. The major indirect competitor is Fly Emirates which stands as the leader in airline industry in the relevant market and it will keep its performance in the next three years. The second indirect competitor is Etihad Airlines which is growing fast because of the unlimited support from Abu Dhabi government. In addition, those airline carriers make low price offers for the same destination that we have flight lines to. The supplier of Flydubai is Boeing. Flydubai announced an order of 50 next generation 737 aircraft from Boeing. Sheikh Ahmed bin Saeed al Maktoum said: â€Å"The Boeing Next-Generation 737 is ideally suited to our mission to bring some two billion regional inhabitants affordable, efficient and flexible travel options to and from Dubai.†(For more information on the micro environment analysis, please refer to Appendix 4). Implications: Primary demand: Low cost airlines are focusing on customers who are price conscious. The number of customers using the LCC airlines is increasing and it will continue growing in the next three years (www.gulf-daily-news.com). This is because, first of all, the percentage of tourists will increase by 40% within the next three years which shows that the market share of LCC will increase as well. Secondly, because of the economic condition, many people tend to save money and spend it on low cost airlines to travel more to the desired destinations. Users of Low cost airlines contain all different ages and nationalities. Moreover, cost is one of the main factors that affect customer’s ability to buy. The costs of these carriers are low and will continue to remain low in the next three years. This will increase customer’s ability and willingness to buy. Selective demand We can define the consumer decision making process as an extensive problem solving level, where they are introduced to a complete new brand with low brand knowledge. So, Flydubai should infusive more on their brand identity through the media and other communication types in order to enrich consumer’s knowledge. Once Flydubai had increased the level of consumer knowledge, we expect huge increase in market share in the next three years because the decision making process is going to shift from extensive problem solving to routine which is low information search about the company. Therefore, we expect major change within the next three year upon the factors we mentioned above. Segmentation: As for segmentation we expect to see a rise in the population of the UAE in the following 3 years. According to the electronic portal of Gulf News the population of UAE is approaching six million as of now and it is expected to escalate even further by the end of this year. An increase in construction in the coming years requires more labor to be imported from foreign countries, thus increasing the number of potential customers (low income and middle-class lifestyles) who might want to use our services. Moreover, economic boom can also be a factor for businessmen to travel to and from Dubai more frequently. In addition, the number of students travelling to the UAE for education is expected to increase in the near future; this implies that they will most probably select Flydubai as their primary mode of transport to travel to and from the UAE, since the economic condition shows very little signs of improvement in the near future. More tourists are expected to arrive in the UAE within the near future out of which a section of them are extremely price sensitive travelers. Another scenario would be that the current economic downturn continues to effect economies world-wide within the coming three years increasing the number of price-sensitive customers in the eight markets we operate in. To keep up with the projected demand, Flydubai is planning to increase its fleet size from 5 (currently) to 54 aircrafts in the coming years. An increase in fleet size would allow Flydubai not only to accommodate a large number of clients but also expand its reach in terms of destinations. Conversely, the announcement of the new GCC rail network which is the new transportation class in our relevant market is expected to have a slight negative effect on Flydubai’s operations in terms of loosing clients that fall in our target segmentation. The GCC rail network and Flydubai have one common destination which is Qatar. Once the GCC rail network begins its operations there is a high possibility of losing out on our current and potential clients. (For more information on segmentation please refer to appendix 5). Competitor analysis Our major competitive in our relative market is Air Arabia and then Al Jazeera Airlines. Air Arabia is holding major market share because they are the first to claim about launching first low cost airlines in Middle East region. However, Flydubai can compete with those two direct competitors when we focus on our competitive advantage which is price leadership. Also, location is another important factor due the number of travelers that are using Dubai Airport comparing to Sharjah Airport. In addition, being part of the Emirates Group will add more value to Flydubai brand equity which will make it easier to make customers shift toward our company within the next three years. (For more information on competitor analysis, please refer to Appendix 6) Conclusion: In conclusion after analyzing the environmental micro and macro trend for Flydubai, we observed that there are two major changes in our relevant market. First, the increase of the tourism level in Dubai as we expect the current economic downturn era to change its direction towards positive figures in the next three years. Also, the companies’ holders and businessmen attitude towards low cost airlines is changing by using it as these airlines are providing business men services aboard such a business class and wireless internet connection. The number of competitors within the low cost airline industry is going to increase in the coming years as new airlines such as Bahrain Airlines starts its operation this year. Secondly, full service airlines are expanding their market towards low cost airline by introducing low price tickets that attract price sensitive consumers. We expect that within the next ten years a new class level will enter the market in the GCC region which is trains transportation. Also, a new form level will emerge in the relevant market which is a combination between full services and low cost carriers. Finally, within the next three years we expect those changes in the relevant market to be reshaped affecting the primary and selective demand. Bibliography (2009, October 18). Flydubai airline. Retrieved from http://www.dubaifaqs.com/Flydubai.php McKechnie, D, Grant, J, & Katsioloudes, M. (2008). Positions and positioning: strategy simply stated. Emerald Group Publishing Limited, 9(5), Retrieved from http://www.emeraldinsight.com/Insight/ViewContentServlet?Filename=Published/EmeraldFullTextArticle/Articles/3300090502.html doi: 1751-5637 (2009). Environmental scanning. Wikipedia. Retrieved (2009, October 17) from http://en.wikipedia.org/wiki/Environmental_scanning (2009). Flydubai. Wikipedia. Retrieved (2009, October 17) from http://en.wikipedia.org/wiki/Flydubai(n.d.). flydubai, who we are. Retrieved from http://www.Flydubai.com/whoweare/fleet.aspx (2009, June 8). Two more tough years for the airlines. Retrieved from http://www.eturbonews.com/9675/two-more-tough-years-airlines Nagraj, A. (2009, September 16). Gloomy skies for the airline industry. Retrieved from http://www.kippreport.com/2009/09/gloomy-skies-for-the-airline-industry/ Centre for Asia Pacific Aviation, Initials. (2009, October 15). Middle East LCC wrap: Air Arabia, Jazeera, Flydubai, nasair, sama and Bahrain Air. Retrieved from http://www.centreforaviation.com/news/2009/10/15/middle-east-lcc-wrap-air-arabia-jazeera-Flydubai-nasair-sama-and-bahrain-air/page1 Riaz, D, & Kapadia, S. (2007). Air Arabia, Priced so that you can fly [5-14]. (Adobe Digital Edition Version), Retrieved from http://ae.zawya.com/researchreports/efg/20070701_efg_110604.pdf Schewe, , Charles, D, & Hiam, A. (n.d.). market segmentation. Retrieved from http://www.quickmba.com/marketing/market-segmentation/ (2009, 10 07). UAE population reaches six million. Retrieved from http://www.google.com/hostednews/afp/article/ALeqM5j24H1v8s1BWuNXEwptqRIiB_-OOA (2009, 10 07). Expat numbers rise rapidly as UAE population touches 6m. Retrieved from http://uaeinteract.com/docs/Expat_numbers_rise_rapidly_as_UAE_population_touches_6m/37883.htm (2009, April 7). FlyDubai opens for business with flights to Beirut and Amman. Retrieved from http://www.ameinfo.com/191649.html (2009, October 8). Number of tourists in Dubai set to grow by 40 per cent . Retrieved from http://74.125.153.132/search?q=cache:EPQhPUeolAEJ:www.realtyna.com/dubai_real_estate/dubai-rss-news/number-of-tourists-in-dubai-set-to-grow-by-40-per-cent.html+http://www.realtyna.com/dubai_real_estate/dubai-rss-news/number-of-tourists-in-dubai-set-to-grow-by-40-per-cent.html&cd=1&hl=ar&ct=clnk&gl=ae Sambidge, Initials. (2009, March 18). flydubai appoints pilots, cabin crew. Retrieved from http://www.arabianbusiness.com/549994-Flydubai-appoints-pilots-cabin-crew Sambidge, A. (2009, August 11). Dubai tourists up 5% in H1 – official. Retrieved from http://www.arabianbusiness.com/564508-dubai-tourists-up-5-in-h1—official (2009, 10 07). UAE population. Retrieved from http://archive.gulfnews.com/articles/09/10/07/10355378.html Redpath, H. (2009, June 16). Dubai’s First Low Cost Airline Takes Off. Retrieved from http://multivu.prnewswire.com/mnr/Flydubai/38830/ Redpath, H. (2009, June 16). Dubai’s First Low Cost Airline Takes Off. Retrieved from http://www.zawya.com/story.cfm/sidZAWYA20090616081711

Analysis and Historical Context from Second Treatise of Civil Government by John Locke Essay

The previous fragment we’ve read belongs to the work of John Locke, ‘Second Treatise of Civil Government’, who published it anonymously in 1689. It is a work of political philosophy, in which Locke talks about civil society, natural rights and separation of powers. Locke was one of the first empirical philosophers and he believed that the human being was born with no knowledge, and that experience and observation were the base of all human wisdom. In the text, Locke talks about how powers should be separated and not concentrated in the same person (the King) because he would be tempted, and in fact it was happening, to use them just to satisfy his desires. Locke also says that individuals are under no obligation to obey one another, and that we are all born free. He continues talking about how a man has the power to do whatever it takes to preserve himself and others, but always obeying the law of nature. People have the power to overthrow the king if he is not being just with his subjects; people have absolute right to choose a governor, and it should not be all about the ‘great chain of being’, a term Locke finds ridiculous because the governor should be elected by people and not by blood. An absolute monarch is illegitimate because we are all born equals. Locke says that there are three fundamental rights for a human being: life, liberty and property. These ideas were extremely dangerous because they despised the royal way of governing, and that’s the reason why Locke had to publish his work anonymously. They meant a revolution in the mentalities of his time. Locke’s work had a tremendous influence upon the Founding Fathers. Locke’s idea of men being endowed with natural rights had an enormous influence upon the American Declaration of Independence; the rights there enumerated, â€Å"Life, Liberty and the Pursuit of Happiness†, were for Locke â€Å"Life, Liberty and Property†. For Locke, the Founding Fathers and for us, property is synonymous with the pursuit of happiness and liberty, and they wouldn’t be possible without property. This means that natural rights are intertwined and mutually dependent. The loss of any one means the effective loss of the other two. A government that seeks to extort money from its citizens by overtaxing them is imposing upon the liberty of the people. This was the primary reason the Founding Fathers of this nation embarked upon the Revolutionary War. They understood that taxes imposed without the consent of the governed were indeed a grave imposition upon their liberty. Before Locke wrote his work, there had been many absolute monarchs in the throne of England like John in 1199 or James I in 1603, and later James II in 1685. Then, a civil war came during Charles I’s reign from 1642 till 1651. The Civil War led to the trial and execution of Charles I in 1649, the exile of his son, Charles II, and replacement of English monarchy with a Republic ruled by Oliver Cromwell. The period called ‘the Protectorate’ may be said when Cromwell was installed as Lord Protector in 1653. From then until his death in 1658, he ruled in a state of conflict with parliaments. On May 1660, the parliament resolved that the government of England ‘ought to be by King, Lords and Commons’. A week later, Charles II was proclaimed king and before the month was out entered London in triumph. Although Charles II’s reign produced the two rival factions, Whig and Tory, from which political parties were later to develop, they were almost identical twins. Each believed as firmly as the other in the maintenance of monarchy; each at different times adopted policies previously pursued by the other. The Restoration of 1660, by restoring crown, church and lords, put Englishmen back once more under a system of government proven unworkable. With a king on the throne who still wanted to govern, and a group of dissatisfied men in parliament who wanted his government to be controlled by them, conflict was hard to avoid. But the civilian revolution did not happen until after Charles II’s death in 1685. King Charles was succeeded by his brother James, who became James II of England and VII of Scotland. James is best known for his belief in absolute monarchy and his attempts to create religious liberty for his subjects against the wishes of the English Parliament. Increasingly members of Britain’s political and religious elite opposed him as too pro-French, too pro-Catholic, and too much of an absolute monarch. When he produced a Catholic heir, the tension exploded and leading nobles called on William III of Orange (his son-in-law and nephew) to land an invasion army from the Netherlands. James fled England (and thus abdicated) in the Glorious Revolution of 1688. He was replaced by William of Orange who became king as William III, ruling jointly with his wife (James’s daughter) Mary II. Thus William and Mary, both Protestants, became joint rulers in 1689. Parliament issued the Bill of Rights, which stipulated the rights and obligations of the monarch. William and Mary reigned jointly till 1694 when Mary died. Then, William continued to reign alone. He died in 1702 and Queen Anne, the daughter of James II and the last Stuart monarch, succeeded William III. She, like Mary, was a Protestant. On May 1707, under the Acts of Union, England and Scotland were united as a single sovereign state, the Kingdom of Great Britain, though Scotland kept its legal system and also the Presbyterian Church. Anne became Great Britain’s first sovereign. All Anne’s children died so that her cousin, Sophia of Hanover was declared her heir. However, Sophia died the same year as Queen Anne and so her son George of Hanover was the one in succeeding Queen Anne becoming George I of England. Basically, this text is a more specific critique of government, stressing the rule of the majority as the most practical choice for government. He identifies three elements necessary for a civil society: a common established law, a known and impartial body to give judgment, and the power to support such judgments. He calls for a government with different branches, including a strong legislature, and an active executive who does not outstrip the lawmakers in power. Toward the end of the Treatise, Locke finally arrives at the question of forming a new government. When the state ceases to function for the people, it dissolve or is overthrown and may be replaced. When the government is dissolved, the people are free to reform the legislative to create a new civil state that works in their best interest. Locke insists that this system protects against random unrest and rebellion because it allows the people to change their legislative and laws without resorting to force.

Teachers and Standardized Testing Pressure

Teachers and Standardized Testing Pressure If youre in education in the 21st Century, were willing to bet you feel the pressure of standardized test scores, no matter where you teach in the United States. The pressure seems to come from all sides: the district, parents, administrators, the community, your colleagues, and yourself. Sometimes it feels like you cant take a moment away from the hard-core academic subjects in order to teach so-called non-essentials, like music, art, or physical education. These subjects are frowned-upon by the people who meticulously monitor test scores. Time away from math, reading, and writing is seen as time wasted. If it doesnt directly lead to improved test scores, you arent encouraged, or sometimes even allowed, to teach it. In California, school rankings and scores are published in the newspapers and discussed by the community. Schools reputations are made or broken by the bottom line, numbers printed in black and white on newsprint. Its enough to make any teachers blood pressure rise at the thought of it. What Teachers Have to Say About Standard Testing These are some of the things teachers have said over the years about standardized test scores and the pressures surrounding student performance: I did just fine in school and life, even though my teachers didnt emphasize achievement on tests.Its only one test - why does it matter so much?I dont even have time to teach Science or Social Studies any more!I start teaching Test Preparation the first week of school.Its not fair that were graded on how our students do on this test when all we can do is present the information to them. We cant help how they will actually do on Test Day!My principals on my back this year because my students didnt so well last year. This is just the tip of the iceberg when it comes to teachers opinions on this controversial issue. Money, prestige, reputation, and professional pride are all at stake. Administrators seem to be getting additional pressure to perform from the district bosses which the principals, in turn, pass down to their staff. No one likes it and most people think its all irrational, yet the pressure is snowballing and increasing exponentially. What Research Has to Say About Standard Testing Research shows that there is an incredible amount of pressure that is placed on teachers. This pressure often results in teacher burn-out. Teachers often feel like they need to teach to the test which results in them having to take away from higher order thinking skills, which has been proven to have long term benefits for students and is a much needed 21st-century skill. Edited By Janelle Cox

3 Types of Essays Are Models for Professional Writing Forms

3 Types of Essays Are Models for Professional Writing Forms 3 Types of Essays Are Models for Professional Writing Forms 3 Types of Essays Are Models for Professional Writing Forms By Mark Nichol The three types of essay most commonly assigned in school the narrative essay, the persuasive essay, and the expository essay conveniently correspond to those writing forms most frequently published online and in print. Your experience with these prose forms is ideal preparation for writing for publication. 1. The Narrative Essay This form, employed when reporting about an event or an incident, describing an experience, or telling a story, is the basic mode in journalistic writing. Practice in relating what happened when you witnessed an occurrence, or writing about what you were told by someone who witnessed it, is good training for becoming a newspaper reporter. Writing your recollections of something that happened to you is the basis of travel writing and similar content. Meanwhile, effective storytelling is an essential skill for feature writing, which as opposed to reporting, which is event driven focuses on a person, a place, or a thing, such as a company or an organization. (Travel writing, actually, is a hybrid of all three forms of essay writing.) Many magazine articles, for example, and a number of nonfiction books, are basically profiles of one of these types of entities, and fiction writing, of course, is a form of narrative, albeit one that is invented or based on a real-life subject. 2. The Persuasive Essay In this type of essay, the writer attempts to convince readers to agree with an opinion. In a traditional persuasive essay, the writer states the essay’s topic and organizational scheme clearly and concisely, then emphasizes and clarifies the topic’s significance by briefly mentioning the current event or recent publication, for example, that prompted the writer to discuss the topic. The rest of the piece consists of the writer’s argument in favor or in criticism of a position. This persuasion can take the form of a scholarly critique or a review of a creative effort such as a live or recorded performance (for example, a music album) or a work in some medium (a film, for instance). In either case, the writer begins with a thesis, or statement to be proven, summarizes the position (or the plot or theme of a work of art), and provides further detail as necessary to amplify the essay’s points. An essential component of a formal persuasive essay is a balanced discussion of an opposing viewpoint, while an informal review might include a mention of what an artist was attempting to accomplish by performing or creating and, for the sake of courtesy, could refer to how the artist succeeded in part even if the reviewer believes that the work is ultimately unsatisfactory. Persuasive essays, like narrative essays, can be submitted for publication. Guest editorials in newspapers and magazines, reviews in the art sections of periodicals or on entertainment-oriented Web sites, or position statements for nonprofit organizations or political lobbying groups are all forms of persuasive writing that publishers of this content will pay for. 3. The Expository Essay Expository writing can take the form of a how-to manual or other form of instruction, an explanation of a natural or technological process (an outline of the evaporation cycle, for example, or how to rebuild a car engine), a comparison of two similar subjects though this form overlaps with the persuasive essay or a discursion on a historical event or on future possibilities. This last variation also has elements in common with narrative or persuasive writing, and in a sense, none of these types of writing is entirely exclusive. Therefore, if you, like almost all current or former students, have had experience with these forms of essay writing, you’ve already been trained (and, hopefully, coached) in how to write professionally. And if you already do so, be confident that you can easily apply your skill in one form to taking on another: If you write position papers, you have no excuse not to move into instructional writing, if that’s what you want to do. Similarly, if you make a living explaining things in writing, don’t hesitate to explore fiction or nonfiction narrative writing if it appeals to you. Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Business Writing category, check our popular posts, or choose a related post below:What is the Difference Between "These" and "Those"?50 Idioms About Arms, Hands, and Fingers

Major Competitors Essay Example | Topics and Well Written Essays - 1250 words

Major Competitors - Essay Example Smith & White maintains several strengths as a multi-national company. First, the business has a well-diversified product line including professional and consumer products which provide for higher sales revenue from multiple, international consumers. The company’s brand strategy is also a significant strength due to the unified brand messages which gives S&W dominant market share globally. The company further has already established brand equity, which means that customers recognize the company brand names and many prefer them. This gives the company powerful marketing edge. S&W products also have a quality reputation in the retail sales environment as Big Box retailers stock its products which give them more selling exposure. Weaknesses at S&W include financial issues such as costs associated with high labor in areas where old manufacturing plants are still being utilized. There is also market confusion regarding consumer and professional products, meaning that the two categories of products are not being distinguished or differentiated properly. Distributors also create weaknesses because the ones which S&W uses have a dominant position in the supply chain and take advantage of this position. The company’s sheer size, also, creates weaknesses for the company as it is not able to respond quickly enough or efficiently enough when rapid changes are occurring in the market. The cordless market is also growing quickly, however S&W does not have a very big market presence in the cordless product area, making this another weakness at the company. There are many opportunities for S&W, the first of which is to begin focusing areas of the business on the development of cordless professional and consumer products to gain a larger presence and earn higher revenues there. Secondly, S&W maintains opportunities to develop an appropriate rapid change training and development seminar to allow staff

Basquiat Essay Example | Topics and Well Written Essays - 750 words

Basquiat - Essay Example Though there were trying situations from his early childhood onward, he managed to find the most appropriate ways to counter them and to be exact in his road to fame. He painted as an artist who never bothered of restrictions and he had nothing to lose. Basquiat fought against many distressing situations in his life and rose to attain recognition by the year 1980 through 'The Times Square Show'. He collaborated with many artists of his time, including art-writers, curators, and collectors, to form a group which later came to be called as the Neo-expressionist movement. Though the painter developed to be one of the most realized artists of his time, his friends were worried about his extreme drug consumption, unpredictable behavior etc. Before he died at his 27 due to mixed-drug toxicity, he had achieved significant recognition. For a complete understanding of the life and artistic works of Basquiat, it is pivotal to depend on the authentic bibliography on him. However, the value of t he visual means along with the written word cannot be overlooked. In fact, the visual media has been able to offer a greater awareness of Basquiat's life. Therefore, though Basquiat has been memorialized through the biopic in 1996 by Julian Schnabel as well as the best selling biography of Basquiat by Phoebe Hoban in 1998, the former has a greater value to the audience as it offers a complete picture of the life of the artist through various aspects such as music and the sound effects, the effect of acting, and the other visual effects. This paper deals with a comparison between the reading and the film in order to suggest why the visual representation has a superior validity in understanding the life of Basquiat. Through his biography of Basquiat, Phoebe Hoban was able to create a true picture of the artist's life, but it was never a complete picture to the readers, as many often he failed to relate to the powerful emotion of the readers. Basquiat is represented as the most notorious artist who failed to accomplish his goals. Hoban presents the life of this great artist as cashed in on both fame and greed which were the characteristics of the 1980s. "Basquiat's life spanned an historic shift in the art world, from Pop to Neo-Expressionism, from hip to hype." (Hoban) To the biographer, graffiti was only the beginning for the painter and he soon involved with a New York scene which considered art as an element of the whole array of media. "'Artists were mixing up their media,' Phoebe Hoban suggests, and 'music film, painting and fashion were recombining in innovative ways' at the end of 1970s and early 1980s." (Thompson, 68) According to Hoban, Basquiat's stylistic qualities are part of establi shed African-American aesthetic traditions. The biography of Basquiat suggests why the artist was able to accomplish as a great painter. Accordingly, his contemporary world as well as the subsequent periods failed to recognize the "qualities in Basquiat's paintings and to concentrate instead'on his celebrity lifestyle'" (Thompson, 69) Similarly, the art movement of the time also failed to achieve a significant impact on the scenario. The biography Basquiat by Hoban,

Electronic Banking Has More Benefits for the Bank than for the Bank's Essay

Electronic Banking Has More Benefits for the Bank than for the Bank's Customers - Essay Example Because customer satisfaction has gained much significance in all industry segments, and banking being a retail industry where rush of customers for their daily banking needs is huge, benefits of e-banking to the customers are being provided with extra vigour by the banking industry to attract more and more customers as banking market is very competitive. For banks, internet banking offers the strategic possibility of cutting costs, better customer service; attract more customers and add-on with the cross-selling opportunities. Banks view electronic banking a very positive feature of their services. E-banking has its own challenges and opportunities, challenges emerging from the serious ramifications of global e-banking. In the global context, it is stated that the transaction costs have reduced drastically making it feasible to realise cross-border banking transactions electronically. Such an opportunity provides to the banks the potential of economies of scale. Such electronic cros s-border transactions need to be cleared by banks by taking additional safety measures (Nitsure, 2004). Benefits of e-banking to Banks Cost-effective According to Orr (1999) electronic banking cuts the cost of each transaction at once. ... It cuts down the cost of the bill if it is served to the customer electronically in comparison to when it is physically delivered in hard paper via post. Irvine (1999) remarks that banks leverage cost by saving 40% than in hard copy. Both the customers of the bank and the bank itself get the benefit from reduced cost without affecting the provision of effective and comprehensive services. Loyal Customers According to a research organised by Forrester Research, 61% of the participants were of the view that if banks come forward to deliver the services as desired by them they would gladly remain customers with such banks (Dixon, 1999). Knowing well what their customers want, banks are offering a â€Å"hub† of related services such as bill presentment and payment, financial planning, property planning, insurance, loans and brokerage services. The internet has facilitated this convergence of financial services, which was not possible otherwise from a centralised system. Banking we b sites providing convergence of services to the customers deliver a more comprehensive experience to such customers who randomly visit the bank website to use the offered services. The objective of the banks behind such convergence of offered services is to hook the customers by creating loyalty, providing the opportunity of bundling of services, which can be realised in increased earning from such customers, using various services of the banks under the umbrella. Additional Services Banks are offering financial portal services to their customers wherein various financial services and products like stocks and mortgages are presented to the customers, which have opened up another earning stream for the banks. It has become possible because of Internet integration.

The Media And Entertainment Information Technology Essay

The Media And Entertainment Information Technology Essay The Media and Entertainment industry is that sector of business which provides consumers the service and products which keep them updates as well as busy. This sector includes print media, television, radio, film entertainment, video games and casinos. Today this industry can is heavily dependent on the technology. Thus, media and entertainment industry and technology grow hand in hand. The evolution of this industry has brought into practise new business practises and technologies. Enterprise Resource Planning Enterprise Resource planning is a computer based system to integrate business management practises and latest technology. The system integrates various processes of an organisation and helps to achieve the goal of the organisation. Thus, ERP includes the following components; Business Management Practises, Information Technology and Business objectives. In other words, ERP is software that helps in collecting and distributing scattered information across the various departments of an organisation. Thus, at the heart of ERP is centralized data server to acquire information from and supply information to other servers in each department. ERP software architecture includes the various enterprise functions. It includes Human Resources, Supply Chain Management, Customer Relationship Management, Finance/Accounts and Manufacturing. Formerly, ERP were used in large scale industries. But today ERP is used in all kinds of organisation irrespective of field and scale of operation. Advantages It establishes a perfect integration of all the functional areas. The system streamlines various business processes and workflows. There is smooth flow of information across various departments of the organisation. There is an increase in efficiency, performance and productive levels by the use of ERP. It helps in taking decisions, thus enhances forecasting. Improve customer service and satisfaction. The Ideal ERP System An ERP is considered to be ideal if it integrates all the below mentioned processes of the organisation: Manufacturing: Engineering, material planning, production processes, resource planning, workflow management, quality control etc. Financials: Accounts, fixed assets, ledger, cash management and billing. Human Resource: Recruitment, training, labour rules, attendance, payroll, compensations Supply Chain Management: -Inventory management, sales order administration, supply chain planning, supplier scheduling, supply transportation and distribution. Customer Relationship Management: Service, commissions, sales and marketing, customer contact and sales support. Data Warehouse: Information storehouse that can be accessed by organisation, suppliers, customers and employees. ERP Vendors Case Study Company: Melco Crown Entertainment ERP Software: Microsoft ® Dynamicsà ¢Ã¢â‚¬Å¾Ã‚ ¢ AX 2009 ERP Solution Company Overview: Melco Crown Entertainment is owner and developer of casino resort in Macau. The company got listed in NASDAQ in 2006 raising in excess of US$1.14 billion in the process. The company aims to provide the best entertainment experience in Macau. It has 40 different business entities. The company has various properties like City of Dreams, which fulfils the companys goal. The company is one of the largest employers in Macau with more than 10,000 employees. Business Challenge: The company had no prior experience in using a ERP system for all its 40 business entities. Each department functioned on its own. As Melco got listed on NASDAQ it faced strict requirements to meet in the global market. Further, Melco had to meet the requirements of Macau gambling regulations. Thus, Melco Crown Entertainment Needed an ERP which could comply to all this rules. The companys HR and Finance faced challenges due to the heterogeneous nature of business. The time consumed was more and increase in the number of employees made it difficult and costly to support. Further, the nature of business made the company realise the need of better data visibility and management. Thus, the company needed a centralised knowledge management and timely access to business data. Also, the company wanted to improve its productivity and security. The company had a very short time meet all these challenges and implement a ERP solution due to its other on-going projects. Solution: The company studied and analysed three different ERP products. But it was Microsoft Dynamics AX that suited the most for Melco Crown Entertainment. In the words of Mr. Roger Seshadri, Senior Vice President and Chief Information Officer, Melco Crown Entertainment, Microsoft Dynamics AX 2009 ERP Solution has all the ingredients of a world-class enterprise product. We wanted an ERP system with excellent usability and good bang for our buck. Dynamics was the clear choice. Microsoft Dynamic AX Microsoft Dynamic AX is the most easy to use enterprise resource planning solution for small and large scale organisation. It provides the user with software tools which are compatible with tools used every day like MS office. This ERP software makes people in organisation work more efficiently, manage data and gives a competitive edge in global market. For companies in the media and entertainment business, the advancement in technology and era of digital media has brought immense complexity to the industry. Organisations that continue with outdated business management solution may fail to survive in this market. Thus, Microsoft Dynamic AX is one business solution that has helped this industry in the following manner: It manages resources more efficiently. It helps in keeping track of production crew, talent, and other tangible resources more efficiently It reduces cost of operation by reducing the manpower. Various business intelligence tools help produce project report, graphs easily. The software integrates data from all the various aspects of media industry. Thus, giving the company better data visibility and provides information when required. Media industry is constantly in touch with its customers though it products and service. Microsoft Dynamic fosters betters relationship between the organisation and its customers by maintaining proper track of their order and customer satisfaction. Impact on Melco Crown Entertainment: The implementation of Microsoft Dynamic ERP solution overcame all challenges faced by the organisation. This software was a great success for Melco Crown. Today, success of Melco Crown can also be attributed to this business solution. Thus, benefits provided by the software are: Increase in productivity: This ERP significantly increased the employee productivity at Melco Crown Entertainment. Dynamics AX integrated all the application of various business entities, reducing the complexity. The conventional interface of Dynamic AX avoided the complexity of change management and training. Improvement in business processes and compliance: It has provided business process re-engineering and standardisation across all the entities. Most of the process are automated, making less labour work. Dynamic AX has provided a robust financial system with process and system controls, security, workflows and audit trial. The payroll for 10,000 employees is executed faster. The system also manages Macau and Hong Kong labour laws and tax requirements. Centralized Information management: Real time access to information has made Melco Crown Entertainment a tough competitor in the entertainment industry. With integrated and timely information availability has improved the decision making pocess, which helps in planning future goals. Lower IT costs: The company has been able to fulfil the demanding and critical business requirements with less hardware. Thus, IT team can focus on more business value jobs.

Platos Meno Essay -- essays research papers

Plato Meno   Ã‚  Ã‚  Ã‚  Ã‚  In Plato’s dialogue Socrates discusses ways in which virtue can be acquired with Meno. Three possibilities are confronted, first that virtue is innate within the human soul. The second suggests that virtue can be taught, and the third possibility is that virtue is a gift from the gods. These ways are debated by Socrates and Meno to a very broad conclusion.   Ã‚  Ã‚  Ã‚  Ã‚  Socrates poses the question that virtue may be innate within the human soul. This is to say that all people would have virtue within them, but it is only those who find it that can truly become virtuous. To prove the concept of innate understanding to Meno, Socrates, acquires the help of one of Meno’s slave boys to demonstrate. Socrates establishes that the boy has never been taught mathematical geometry and starts bombarding him with a series of questions on the physical properties of a square. First he asks the boy to multiply the square by two, and he succeeds. However, the boy fails when asked to divide the same square into two parts half the original size. By asking the boy a series of questions yet, never actually telling him the answers Socrates helps the slave to â€Å"recollect† the knowledge that is within him. Meno is of course astonished with this feat that Socrates maintains is simply a matter of recollection.   Ã‚  Ã‚  Ã‚  Ã‚  This example given by Socrates, though obviously persuasive to Meno is somewhat unstable. It can be shown that Socrates manipulated the boy into recollecting the information by offering suggestive material within his questions. For example, if a person did not know the sum of the equation two plus two one could ask: if a person had two apples and someone else gave them two more would the person then not have four apples in total? A question was asked yet the information on how to perform the operation was directly given in the statement. Thus it can be reasoned that Socrates in a sense did teach the boy how to divide the square.   Ã‚  Ã‚  Ã‚  Ã‚  Following this demonstration Socrates poses a second idea that virtue may be taught. He begins by looking for teachers of virtue and comes up with four examples. The first is Themistocles who is agreed to be virtuous by the debaters and obviously a good teacher of his virtue. However the debaters also agre... ...finite preference to any of the possibilities that have been stated.   Ã‚  Ã‚  Ã‚  Ã‚  Now the question is would Socrates have maintained that ignorance is bliss based on his views of the possible ways of acquiring virtue? I would conclude that he would not see ignorance as bliss because Socrates believes that the truth is far greater than the unknowing. Throughout the dialogue Socrates and Meno journey to put aside their ignorance to come to the truth on how virtue is acquired and possibly more importantly what virtue is. Even though the path to truth has proved painful in that the two are more perplexed on the topic at the end of the dialogue then at the beginning Socrates would have seen this as the first step to achieving the truth. This of course is better than not achieving that step at all.   Ã‚  Ã‚  Ã‚  Ã‚  Socrates is ultimately concerned in finding the whole truth and would have defiantly preferred knowing some of the truth rather than being ignorant to it. Even though Socrates knew that the journey to reach the truth may be painful, ignorance would be far worse than a painful truth. Ultimately he knew that the way must be tried!